By Editor With its headquarters located in Qingdao, China, Haier was established in 1984. In June 2019, the business rebranded itself as Haier Smart Home Co., Ltd. from Qingdao Haier Co., Ltd. Under the brands Haier, Casarte, GE Appliances, Leader, Fisher & Paykel, Candy, Aqua, and Evo, Haier designs, develops, manufactures, and markets household appliances such as air conditioners, refrigerators, microwave ovens, washing machines, dryers, and dryers. Its offshoot, Haier goods Group, produces consumer goods like televisions, laptops, and cell phones. Research, development, manufacturing, and sales of smart home products are the activities of Haier Smart Home Co., Ltd.
Haier Company Quick Overview
| Details | Info |
| Origin Country | China |
| Founded | 1984 |
| Founder | Zhang Ruimin |
| Headquarters | Qingdao, Shandong, China |
| MD/CEO | Zhang Ruimin (Chairman & CEO) |
| Hubs | Global operations with regional hubs across Asia, Europe, Americas, and Africa |
| Subsidiary | GE Appliances (wholly owned), Casarte, Leader (brand units) |
| Owner | Publicly traded company with major institutional and public shareholders |
| Net Worth (Approx.) | ~$30–40 billion market capitalization |
| Official Website | https://www.haier.com/ |
Net Worth and Market Cap
As of February 13, 2026, Haier’s market capitalization, or net value, is 233.1 billion. In just one year, its market capitalization has dropped by -1.85%. The company is worth 230.86 billion.
Corporate leadership
Liang Haishan and Zhou Yunjie alternate as the company’s presidents, while Zhang Ruimin serves as its founder, chairman, and CEO.
Overview of Services
The company offers kitchen and small appliances, laundry equipment, air conditioners, water heaters, washing machines, dryers, refrigerators, freezers, and smart home solutions.
Gold-plated products, fluorine-free refrigerators, mold and process equipment, gas stoves, dishwashers, communications and network engineering technology, industrial design and prototype production services, logistics services, domestic appliance distribution, plastics and electronics manufacturing and sales, medical equipment wholesale and retail, and software and information product development and sales are all offered.
The business sells digital goods, forwards international freight, develops software, develops technology, and provides IoT and application services, among other things. It provides services for urban distribution and transportation, technology, food, and goods import and export, waste treatment, professional cleaning, everyday essentials, and energy-saving technologies. The business also does house maintenance and leasing, among other things.
Scale of Operations
Haier established manufacturing plants in the Philippines in 1997 and Indonesia in 1996. In 1999, Haier made its debut in the US market. Haier started producing full-sized refrigerators for the market in North America. In 2002 and 2003, production facilities were built in Jordan and Pakistan, respectively. Tunisia, Egypt, Nigeria, Algeria, and South Africa are the five African nations where Haier has plants. Additionally, the business acquired a Meneghetti factory in Italy. In January 2004, Haier Appliances (India) P. Ltd. began conducting business. With 33 operations in 2015, including those in Mumbai, Bangalore, Chennai, and Kolkata, it has its headquarters in New Delhi.